Well.. Well… Well…
Top MMA executive and co-founder of the UFC Campbell McLaren is fuming mad at Ariel Helwani and Yahoo Sports! reporter Kevin Iole, who he believes is culturally bias in their reporting.
McLaren has long ago now started Latin America’s top MMA Property in “Combate Americas”, and he’s been trying to get the world’s best known MMA media outlets to cover it.
Despite the promotion’s growth and viewership ratings though, McLaren was met by a nasty email from Iole, and he’s just leaked it online.
It’s best if we let McLaren tell his story.
Check it out:
A prominent mma journalist at Yahoo Sports said he would absolutely not write about @combateamericas because it was Hispanic. Our US TV ratings now put us in the #2 spot. We have youngest tv audience in MMA. We have brought in millions of new fans.
A prominent mma journalist at Yahoo Sports said he would absolutely not write about @combateamericas because it was Hispanic. Our US TV ratings now put us in the #2 spot. We have youngest tv audience in MMA. We have brought in millions of new fans.
— Campbell McLaren (@campbellcombate) May 2, 2018
Enough is enough. @arielhelwani still does not understand 60 million American Hispanics and @KevinI is even worse.
Enough is enough. @arielhelwani still does not understand 60 million American Hispanics and @KevinI is even worse. pic.twitter.com/WAhLTTtrBu
— Campbell McLaren (@campbellcombate) May 3, 2018
Kevin Iole at @YahooSports refused to cover @combateamericas because it was Hispanic. Ariel Helwani asked me if we were targeting Latin America…ignoring 65 mil US Hispanics. We were called “regional” promotion after being televised to 21 countries.
Kevin Iole at @YahooSports refused to cover @combateamericas because it was Hispanic. Ariel Helwani asked me if we were targeting Latin America…ignoring 65 mil US Hispanics. We were called “regional” promotion after being televised to 21 countries. https://t.co/r8EXLX4HTe
— Campbell McLaren (@campbellcombate) May 3, 2018
At least Kevin Iole was honest enough to admit he would not write about @combateamericas because it was an Hispanic mma promotion. I wish other mma journos would just admit their cultural bias including Helwani.
At least Kevin Iole was honest enough to admit he would not write about @combateamericas because it was an Hispanic mma promotion. I wish other mma journos would just admit their cultural bias including Helwani.
— Campbell McLaren (@campbellcombate) May 2, 2018
Thoughts?
