Rockhold Calls For New UFC Owners To Stop Investing In Dana White, And Start Investing In The Fighters

It would appear that former UFC middleweight champion Luke Rockhold has a thing or two to say about the way the Ultimate Fighting Championship (UFC) has been conducting its business as of late.

With UFC middleweight champion Georges St-Pierre now battling colitis and UFC lightweight champion Conor McGregor still enjoying his huge payday from his boxing debut, two of the UFC’s belts are currently off the market.

Speaking on The MMA Hour with Ariel Helwani, Luke Rockhold offered his thoughts on the situation.

“Just how long can they drag this on for?” Rockhold explained. “It’s been going on and on forever. I mean, you want to make another interim belt? Make another interim belt and I will go fight Yoel.”

“Let’s keep it going, if everybody is going to be tied up, let’s keep these interim belts going. Let’s go, me and Yoel,” Rockhold explained, referencing UFC interim champions Robert Whittaker and Tony Ferguson.

The champion then offered his thoughts on the UFC itself.

“I can’t understand what their thought process is these days.” The fighter stated. “They obviously don’t have a clear understanding of what they’re doing. They are not following the recipe that built this company.”

As far as what Rockhold would do differently, the fighter explained that he believes the promotion is investing in the UFC president over its fighters.

“I don’t know. Invest in the fighters. No offense, but your investment isn’t Dana White, Dana White is not selling pay-per-views. Dana White’s ‘Looking for a Fight.’ You have Dana White’s Contender Series. Invest in the fighters and you will solve your problems. You will hit your marks, sell your pay-per-views and do your thing. Get it straight.”

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