It would appear that the Ultimate Fighting Championship (UFC) is looking to up their game when it comes to promotional videos.
In the video above, the world’s most famous mixed martial arts promotion can be seen shooting an intense scene for an upcoming promotional piece. A fighter can be seen running through striking combinations under simulated rain.
The scene mimics the intensity of a high quality martial arts film, leading many fight fans to believe that the UFC may be working on something exciting for their next promotional work. In the past, the UFC has taken some measurable steps to improve their promotional footage.
However it would appear that under talent agency William Morris Endeavor’s new rule over the promotion, the Ultimate Fighting Championship (UFC) may soon experience a new level of production quality when it comes to their advertising.
Check it out in the video above.